Memorable brand persona established on goals, brand essence and target audience that translates business objectives into recognizable communication. It is about connecting Brands to people by tapping into the emotional connection – love, power, security, affection and more – capable of provoking a reaction and generate results.
MINI x Beirut Design Week
What a better way to catch up on the region’s top designers then to round them up in a #MINI and give them a ride around Beirut! #BeirutDesignWeek #MINIlebanon
“Creative, responsive, dedicated, challenging, smart are just few qualities of many that describe Pierre.
Pierre always demonstrated a high level of understanding and commitment to the brands he represented.”
“La Pensée novatrice et créative de M. Boulos l’amène à performer à un niveau élevé, tout en faisant preuve d’une grande capacité d’initiative et de résolution de problèmes dans un environnement de travail parfois contraignant.”
“Pierre is very proactive, takes initiative, and is always in tune with trends and ready to explore new frontiers in visual design and communication. His interpersonal skills, ability to work under pressure as well as his professionalism have proven invaluable to the agency and the clients.”
“Pierre was among the rare art directors I met who were able to work within the guidelines of the different brands and the social media networks. Pierre was innovative in the use of technology and recommended best practices for the preservation and the development of the brand image.”